2013niandibajiequanguomolihuachawenhuajieyu8yue24rizaizhongguomolihuachazhixiangguangxihengxianshengdakaimu。beijingwuyutaichayegufenyouxiangongsishouyaolaidaohuaxiang,yulaiziquanguojishijiegedidecharendaibiaogongtongganshouhengxianfengfushenhoudemoliwenhuadiyun.

        zaikaimushidangtianjubandebanjiangyishishang,yongyou126nianlishidebeijingzhengzongmolihuachapinpaiwuyutaironghuo“zhongguomolihuachashidapinpaiqiye”rongyu。guojiajifeiwuzhiwenhuayichanwuyutaimolihuachayinzhijiyidaibiaoxingchuanchengrensundanweironghuo“zhongguomolihuachachanyejiechugongxianjiang”。

       zai“2013nianquanguomolihuachachanxiaoxingshifenxijichayejiagezhishugongzuoyantaohui”shangbeijingwuyutaichayegufenyouxiangongsizongjinglisundanweizuoweijingchengmolihuachaqiyedaibiaozuoletiwei“dingyihuachabiaozhun,chuangxinhuachashishang”dezhutifayan。

       sunzongbiaoshi,jinxienian，huinongzhengceqianque、xiaofeirenqunfenliu、jiagongfangshiluohou、xuanchuanliduboruodengyinsuxiangjichongjizhemolihuachadeshichang。wuyutaizuoweiyihuachaqijiadelaozihaochaqi，zaicujinmolihuachachanyechixu，jiankangdefazhanfangmianshizhongzaizuojijidetansuohenuli。

历史悠久--茉莉花茶文化深厚积淀

       chuangshiyu1887niandewuyutaibingchengbainianlaozihaosuoduyoudewenhuaneihanyuhexinjingzhengli，buduantansuoyushijianyibuyigejiaoyindizouchuleyitiaobuduanfazhan、zhuangdadechenggongzhilu。jingguoyixiliechuantongjiyiyinzhierchengdewuyutaimolihuacha，huaxiangxiren，dujutese，duizhonghuachuantongchawenhuadeyanxuyuchuangxinchanshenglejidadeyingxiang，shizhongguochawenhuadeguangrongyujiaoao。

质量为本--消费者亲切称为“裕泰香”

       wuyutaishizhiliangweiqiyeshengming，jianchi“zhizhiweikongbujing，caizhiweikongbujin”dezhiliangxintiao，jiangshipinanquanzhanlveluoshidaodi。qiyezaixingyeneilvxiantongguolezhiliang、huanjing、shipinanquanhezhiyejiankangsigeguanlitixi；jianlilequanxindechayejiagongpeisongjidi；gouzhileguonei、guojilingxiandechayejiagongshebei；meinianyaoqingchayezhuanjiajinxingmimapingcha；yangezhixingjiagonggongyihecaozuoliucheng；tigaomolihuachajiagongdekejihanliang，shigongsichanpinwanquanfuheguojiabiaozhun，zaixingyeneichuyulingxiandiwei。

       2008nian，wuyutaizuoweichaxingyedaibiao，weibeijingaoyunhuidujiatigong150wandaidaipaocha，bingzaiaoyunmeiticunjianli“zhongguochayishi”，weigeguoguanyuan、yundongyuan、xinwenjizhefengshangleyouzhidechayejifuwu，chengweiaoyunhuisaichangzhiwaideyidaoxuanlifengjing。2010nianwuyutaizaiciliangxiangshijie，pingjiepinpaiyingxianglihechanpinpinzhichengweishanghaishibohuitexushengchanshangjilingshoushang，weishibotebieyanfale17kuanchanpin，rangzhongguochazouxiangshijie。2013nianwuyutaizuoweizhongguochaweiyidaibiaoshouyaocanjiashate“jienadiliyayichanwenhuajie”。tongshi，wuyutaichengwei2013beijingyuanbohuitexuchanpinshengchanshang。

创新产品－－加强茉莉花茶研发力度

      chuangxinshichanyeshengcun，chanpinliutongdedongli，shichanyefazhandebiranyaoqiu。congjiagong、gongyi、baozhuangdengfangmianyushijujin，yinlingxiaofeishishang。wuyutaijingguoxizhidexiaofeizhediaocha，juyouzhenduixingdituichuleyixiliefuheshichangjixiaofeizhexuqiudechanpin。tongshiduixianyouchanpinjinxingshuli，shizhixiliehua，jingpinhua。chulechuantongchayechanpinjilihewai，wuyutaitongyangzhuzhongduiyuchayeshenjiagongchanpindeyanfayushengchan，chashuangwujiaokouxiangtang、chabingjiling、chayuebing、lengrejieyidesanjiaoguandaipaocha、lanhuahuachadeng，tongguochuangxinxingshiyugongyi，jiangchachanpinfuyuxindeyiyi。

贴近消费者--好茶为您，始终如一

       xiaofeizhederentongjuedingyigechanyedeqiantu。wuyutaishizhongjijilvxingshehuizeren，huikuixiaofeizhe，zunzhongxiaofeizhe。zi1996nianzujianhuabeiqudiyizhi“shaoerchayibiaoyandui”kaishi，xianhoujianlile“laonianchayipeixunban”，“chaxiangzhiyuanzheduiwu”，zaijiaqiangzhuanyeduiwusuzhipeiyangdetongshi，haijingchangshenruxuexiao、shequxuanjiangmolihuachazhishi，chuanbojiankangyinchalinian，weipinpaiyingdeguangfandeshehuishengyu，shimolihuachadeyingxianglizouchubeijingfushequanguo。

宣传广--多渠道，全方位推广茉莉花茶

       zairujinshunxiwanbiandeshichanghuanjingzhong，dandanyikaolaozihaozishenwenhuajiazhideyingxianglishibugoude。wuyutaibaituochuantonglaozihaodeshufu，jiaqiangpinpaijiansheyutuiguang，tongguodianshi，guangbo，baozhi，zazhi，weibo，ipaddianzizazhi，vixitongquanmianshengji，zhuanyeyantaohui，molihuachajiedengpingtailiyongheziyuanzhenghe，quanfangweilitididuiwuyutaimolihuachajinxingdazao，manzuxiaofeizhebuduanzengzhangdexuqiu，shixianqiyejiazhi，yiwenhuachuangyizhulilaozihaoqiyefazhan，shimolihuachadewenhuajiazhijijingjijiazhidedaozuidahuadetixian。

       zuihouwuyutaihaozhaoguangdachayejiedetongrenduishichangdebianhuahefazhanshizhongbaochimingan，jinzuidadenulitichujiejuebanfayibaozhengmolihuachachanyedebuduanfanronghefazhan，dachenggongshi，qixinxieli，gongchuanghuihuang！